Rock City Life started with a humble little website called Rock City Times in 2012 by Greg Henderson. The original goal was to entertain, inform, and advance the people and culture of the Little Rock area through satire while building a bit of awareness for local businesses.
Rock City Times grew considerably in 2013 and ultimately we decided to create a very non-satire food publication that would focus mainly on locally owned restaurants in central Arkansas. At that point Rock City Eats was born and has grown to the state’s largest food publication.
Through growth on both Rock City Times and Rock City Eats in 2014 we found that there is a real interest in local-focused stories and news. So in 2015 we launched Rock City Shops as a way to focus and build awareness for even more locally owned businesses outside of just restaurants, and Rock City Life which serves as the overall brand for the various publications.